Wednesday 8th February 2017 |
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The Commerce Commission has filed 45 charges in the Auckland District Court against Bunnings New Zealand, alleging the building supplies retailer misled consumers by advertising the prices of its goods as being the lowest in the market.
Bunnings’ advertising at its stores nationwide, campaigns on television, radio, online, and in newspapers and catalogues gave an overall impression it offered the lowest prices for its products, when this was not true, the regulator said in a statement. The investigation focused on the period from July 1, 2014 to Feb. 28, 2016.
As the case is before the Court, the commission said it was unable to comment any further. The matter will be called in the district court for the first time on March 7. Bunnings was not immediately available for comment.
Bunnings New Zealand is headquartered in Auckland and its parent company is Australia's Wesfarmers, which also owns Coles, Target, K-Mart and Officeworks. It has 46 retail stores nationwide, all of which it owns and operates. It employs 3,700 staff and stores stock on average 46,000 product lines, according to the Commerce Commission.
BusinessDesk.co.nz
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