Morning Report 07 Dec 2016

The New Zealand dollar fell, while dairy prices rose as expected in the latest GlobalDairyTrade auction and traders looked ahead to Reserve Bank Governor Graeme Wheeler’s appearance at the parliament today, which may give him scope to comment on monetary conditions.

Wall Street eked out gains, bolstered by bank stocks, while oil prices slid for the first time since OPEC’s agreement to lower output.

07-dec_markets-summary

Plexure

 

 

Plexure Welcomes Former McDonald’s Executive Darren Rankine as Vice President, Client Services

 

Global Customer Relationship Management Expert to Help Clients Get Maximum Benefit from Plexure’s IoT-Driven CRM Platform

 

SAN FRANCISCO (December 5, 2016) – Plexure, the global leader in IoT-driven CRM, today announced that it has appointed Darren Rankine, a business executive with more than two decades of customer relationship management and business intelligence expertise, as vice president, Client Services.

In this role, Rankine will leverage an extensive background in developing global customer relationship management strategies and customer loyalty programs to help Plexure’s clients transform how they interact with customers. This includes working closely with clients to guide their CRM vision and strategy as they create more personalized customer engagement through the Plexure platform.

“Throughout his career, Darren has demonstrated a keen understanding of the need for global brands to deliver a personalized, data-driven consumer experience, and has successfully led key initiatives to help them accomplish that,” said Scott Bradley, founder and CEO of Plexure. “This impressive background perfectly aligns with Plexure’s goal to transform how businesses leverage the Internet of Things and connected devices to interact with their customers. I am delighted to welcome Darren to the team – his expertise will be crucial in ensuring our clients’ long-term success on their CRM journeys.”

Prior to joining Plexure, Rankine worked for McDonald’s Corporation for nearly a decade, most recently holding the position of senior director of CRM and Loyalty. In this capacity, he defined, developed and led the company’s global CRM program across 15 countries, accelerating its consumer strategy and technology requirements to maximize return. Previously, he played a lead role in developing McDonald’s IT strategy, serving as senior director of Digital Emerging Technology, senior director of the Global Business Intelligence Platform, and director of Data Warehouse Technology. Rankine also held data-focused positions with companies including Accenture and Keane Inc.

In addition to his professional experience, Rankine holds a Bachelor of Science degree from Birmingham City University in England.

“To engage with today’s busy and tech-enabled consumers, it is important to provide offers relevant to their interests, and to do so when and where they are most likely to respond,” said Rankine. “Plexure’s technology provides the means to do that, while contributing to an enhanced customer experience and improving customer loyalty. I am thrilled to join such a forward-thinking company and look forward to helping more businesses benefit from Plexure’s IoT-driven CRM solutions.”

More About Plexure IoT-Driven CRM

Plexure’s award-winning IoT-driven CRM focuses on three comprehensive aspects of customer engagement: measurement, optimization and influence. The solution measures the exact value of every marketing interaction in physical and online worlds, gathering, analyzing and taking action from tens of thousands of live digital events per second. Plexure optimizes live customer engagements by leveraging digital insights, real-world conditions and in-store activity and automates how brands intelligently engage and influence customers real-time using machine learning. Targeting specific contextual parameters such as the customer’s immediate location or the weather around them, Plexure’s IoT-driven CRM has an enterprise ready engagement engine with POS integration capability. It targets the right customer and tracking unique offer codes all the way through to final transaction uplift.

For more details, please view this video.

About Plexure

As Internet of Things (IoT) technology and connected devices enable multiple touch points in real time to reach customers, Plexure help brands build rich customer engagement with its IoT Orchestration Engine and measure the sales uplift of these experiences. With a singular focus on improving real-world business transactions, Plexure’s IoT-driven CRM is used by prominent global brands including McDonald’s, 7-Eleven, Exxon, Anheuser Busch, The Compass Group and IKEA to drive and convert in-store visits to in-store sales.

Learn more about Plexure: Website | LinkedIn | Facebook | Twitter

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Note to editors: Trademarks and registered trademarks referenced herein remain the property of their respective owner.

Media Contact:                                                         

Jeanne Achille
Devon PR
+1 732-856-9200
jeanne@devonpr.com 

Michelle Boag
+6421-940884
michelle@boagallansvg.co.nz

Morning Report 06 Dec 2016

The New Zealand dollar regained the ground shed after the shock resignation of Prime Minister John Key as traders await tonight’s GlobalDairyTrade auction that’s expected to produce another increase in milk powder prices.

Wall Street rose, with the Dow climbing to a fresh record, as did oil prices as investors chose to focus on the prospect of an improving US economy and shook off the results of an Italian referendum.

06 Dec_Markets Summary

Morning Report 23 Nov 2016

Wall Street seesawed after reaching fresh record highs earlier in the day amid bets on an upbeat outlook for economic and corporate profit growth, while oil prices slid on a stalemate between Iran and Iraq on production cuts.

New Zealand shares declined led by Metro Performance Glass, Ryman Healthcare and Auckland International Airport. However, A2 Milk gained following its annual meeting.

23 NOV_Markets Summary

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