Monday 21st February 2011 2 Comments
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New Zealanders are feeling more pessimistic about the economy than a year ago, according to a survey just released.
UMR Research says its latest Consumer Comfort Index (CCI) provides fresh evidence of a double-dip recession.
The CCI measures consumer comfort based on how people feel about the economy, their personal finances and how they rate their ability to buy the things they want and need.
The poll said consumer comfort levels rose in the first half of 2010 but were now beneath levels from a year ago.
February's CCI is minus 29, compared with minus 18 in February last year and minus 1 in June 2010.
The survey reveals 78% of New Zealanders rate the current economic situation as either "not so good" or "poor".
Almost half, 46%, rated their personal finances as either "not so good" or "poor" and about 70% of respondents considered the buying climate as either "not so good" or "poor".
The online survey was conducted between February 9 and 16 and questioned 1000 people aged 18 and over.
The margin of error was plus or minus 3.1%.
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