By Chris Hutching
Friday 19th September 2003
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Christchurch International Airport and a marketing group called Christchurch and Canterbury Marketing are both city council subsidiaries that have agreed to join Pacific Blue in a marketing venture.
Christchurch airport executives claim the new airline will improve options for South Island travellers and boost employment, trade and tourism opportunities worth over $140 million to the South Island.
To kick-start the new service the airline is offering "thousands of seats" at a special introductory price of $99 one-way from Christchurch to Brisbane.
After the launch special is finished, Pacific Blue will be offering everyday low fares on that route from $NZ189, with fully flexible walk-up fares of $349.
Fully flexible fares in both directions are nearly half what competitors are offering.
Pacific Blue will launch its maiden service with a fleet of new, red Boeing 737-800 aircraft, emblazoned with flypacificblue.com on their side.
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