GENERAL: APN: APN AND FAIRFAX MEDIA ANNOUNCE ONLINE VENTURE
22 Feb 2010 2:28 pm
APN
22/02/2010
GENERAL
REL: 1427 HRS APN News & Media Limited
GENERAL: APN: APN AND FAIRFAX MEDIA ANNOUNCE ONLINE VENTURE
APN AND FAIRFAX MEDIA ANNOUNCE ONLINE VENTURE
SYDNEY, February 22, 2010 - APN News & Media Limited [ASX,NZX:APN] today
announced an in principle agreement has been reached with Fairfax Media to
become the exclusive reseller of www.domain.com.au, www.mycareer.com.au, and
www.drive.com.au in APN's regional Australian markets.
The venture represents an important step in APN's online strategy, delivering
local advertisers for the first time a regional presence across print and
online, and also access to world class technology platforms with national
reach.
APN News & Media Chief Executive Officer, Mr Brendan Hopkins said: "We
welcome the opportunity to be the exclusive reseller of such well known
online brands, and this type of agreement will allow APN to build a strong
and relevant online presence for advertisers and consumers.
"This agreement shows APN's ability and willingness to partner with others to
meet our goal of being the leading multimedia operator in each of our local
markets."
This is not material to the Company's results in the short term.
-ENDS-
End CA:00191483 For:APN Type:GENERAL Time:2010-02-22:14:28:03 More announcements for APN
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